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		<title>Sichel Takes 3rd Place in Epic New York 6 Day Race</title>
		<link>http://www.tclsports.co.uk/news/sichel-takes-3rd-place-in-epic-new-york-6-day-race</link>
		<comments>http://www.tclsports.co.uk/news/sichel-takes-3rd-place-in-epic-new-york-6-day-race#comments</comments>
		<pubDate>Tue, 08 May 2012 11:37:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>
		<category><![CDATA[Sponsored Athletes]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=813</guid>
		<description><![CDATA[William became the first British athlete in history to make the podium in the Sri Chinmoy 6 Day road race held in Flushing Meadow Park, New York from April 22nd – 28th. He covered a total of 461 miles to finish in 3rd place overall (1st in the 50-59 age group) from a field of [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-815" title="William Sichel Takes 3rd place in epic New York 6 Day race" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/05/william-sichel-new-york.jpg" alt="" width="200" height="337" />William became the first British athlete in history to make the podium in the Sri Chinmoy 6 Day road race held in Flushing Meadow Park, New York from April 22nd – 28th.</p>
<p>He covered a total of 461 miles to finish in 3rd place overall (1st in the 50-59 age group) from a field of 23 starters.  The race was won by the Ukrainian Galya Balatskyy with 481 miles with the Finn, Asprihanal Aalto just 9 miles ahead of him.</p>
<p>Severe weather during the first two days meant that this wouldn’t be a record setting event, but a competitive race to the finish.</p>
<p>“Conditions were really brutal, especially in the first 48 hours and this made it one of the toughest multiday events I have ever done. It was also the most competitive, with 3 strong runners competing hard right to the end. I also had to put up with a sinus infection, which developed during the race and didn’t help.”</p>
<p>He was an unexpected leader during day two, before dropping to 2nd place where he remained, right up to the last day, when a revived Aalto, picked up his pace and passed him to take 2nd place close to the end of the race.</p>
<p>“Aalto took me a bit by surprise, as it is usually me that has the strong finish.  I couldn’t respond and he was a worthy 2nd place finisher.  We all pushed each other during those final hours, no one wanting to give an inch.”</p>
<p>William would like to thank his crewman Alan Young and blog master Shaun Brassfield-Thorpe from ULTRAFitnessTraining.com who updated his blog during the race.</p>
<p>He would also like to thank everybody for their messages of support which were much appreciated.</p>
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		<title>2012 Newton Running Shoe Range Launched in the UK</title>
		<link>http://www.tclsports.co.uk/news/2012-newton-running-shoe-range-launched-in-the-uk</link>
		<comments>http://www.tclsports.co.uk/news/2012-newton-running-shoe-range-launched-in-the-uk#comments</comments>
		<pubDate>Tue, 01 May 2012 14:39:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Newton Running]]></category>
		<category><![CDATA[Product News]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=798</guid>
		<description><![CDATA[TCL Sports is pleased to announce the UK launch of the Newton Running &#8216;Hello Better&#8217; campaign and a new range of Newton Running shoes in the UK. The new models include Gravity, Motion, Distance, Distance S and MV2. To view the new models, find a local retailer or buy online visit www.newtonrunning.co.uk]]></description>
			<content:encoded><![CDATA[<p><a title="Newton Running" href="http://www.newtonrunning.co.uk/" target="_blank"><img class="aligncenter size-full wp-image-799" style="border: 0px currentColor;" title="Newton Running" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/05/newton-hello-better-2012.jpg" alt="" width="450" height="256" /></a><br />
TCL Sports is pleased to announce the UK launch of the Newton Running &#8216;Hello Better&#8217; campaign and a new range of Newton Running shoes in the UK. The new models include <a title="Newton Gravity 2012" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-trainers/newton-gravity-2012-mens.html" target="_blank">Gravity</a>, <a title="Newton Motion 2012" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-trainers/newton-motion-2012-mens.html" target="_blank">Motion</a>, <a title="Newton Distance 2012" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-racers/newton-distance-2012-mens.html" target="_blank">Distance</a>, <a title="Newton Distance S 2012" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-racers/newton-distance-s-2012-mens.html" target="_blank">Distance S</a> and <a title="Newton MV2 2012" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-racers/newton-mv2-2012-mens.html" target="_blank">MV2</a>.</p>
<p>To view the new models, find a local retailer or buy online visit <a href="http://www.newtonrunning.co.uk">www.newtonrunning.co.uk</a></p>
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		<title>Richard Stannard Wins Asics Off Road Race Series</title>
		<link>http://www.tclsports.co.uk/news/richard-stannard-wins-asics-off-road-race-series</link>
		<comments>http://www.tclsports.co.uk/news/richard-stannard-wins-asics-off-road-race-series#comments</comments>
		<pubDate>Wed, 18 Apr 2012 10:12:42 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>
		<category><![CDATA[Sponsored Athletes]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=791</guid>
		<description><![CDATA[Congratulations to 2XU Sponsored Athlete Richard Stannard for winning to Asics Off Road Race series, with four wins out of five races. This fantastic picture from the final race, the Trailman Duathlon, was in this month&#8217;s 220 Triathlon Magazine.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.tclsports.co.uk/images/richard-stannard-2012-full.jpg"><img class="aligncenter size-full wp-image-792" title="Richard Stannard" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/04/richard-stannard-2012.jpg" alt="" width="450" height="670" /></a><br />
Congratulations to 2XU Sponsored Athlete Richard Stannard for winning to Asics Off Road Race series, with four wins out of five races. This fantastic picture from the final race, the Trailman Duathlon, was in this month&#8217;s 220 Triathlon Magazine.</p>
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		<title>Sichel’s Unbeaten Record Under Threat In New York’s Epic 6 Day Endurance Race</title>
		<link>http://www.tclsports.co.uk/news/sichel%e2%80%99s-unbeaten-record-under-threat-in-new-york%e2%80%99s-epic-6-day-endurance-race</link>
		<comments>http://www.tclsports.co.uk/news/sichel%e2%80%99s-unbeaten-record-under-threat-in-new-york%e2%80%99s-epic-6-day-endurance-race#comments</comments>
		<pubDate>Tue, 17 Apr 2012 08:40:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>
		<category><![CDATA[Sponsored Athletes]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=781</guid>
		<description><![CDATA[Orkney-based ultra marathon runner, William Sichel (58) competes for the first time in the 15th edition of the Sri Chinmoy non-stop 6 Day race, in New York’s Flushing Meadow Park, starting on Sunday April 22nd at 5pm UK time. William remains unbeaten in 6 day races since his debut in Monaco in 2006.  He’s since [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-785" title="2XU Sponsored Athlete William Sichel" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/04/william-sichel-award.jpg" alt="" width="250" height="220" />Orkney-based ultra marathon runner, William Sichel (58) competes for the first time in the 15th edition of the Sri Chinmoy non-stop 6 Day race, in New York’s Flushing Meadow Park, starting on Sunday April 22nd at 5pm UK time.</p>
<p>William remains unbeaten in 6 day races since his debut in Monaco in 2006.  He’s since won further events in Monaco (2007), Hamm in Germany (2008) and Balaton in Hungary (2011). William has a current overall world ranking of No 2 in the 6 day event.</p>
<p>“I’ll certainly have my work cut-out in New York, as I’ll be up against previous New York winners Ashprihanal Aalto from Helsinki and Rimas Jakelaitis from Lithuania.  ‘Round the World’ runner Jesper Olsen from Denmark, will also be putting in an appearance. I’m in good shape and I’m looking forward to a good, competitive race.”</p>
<p>A bumper capacity entry of 25 men and 13 women from 18 countries will battle it out over 144 hours, on a one mile circuit, close to the National Tennis Centre in Flushing, New York.  A 10 day race also takes place concurrentlyat the same venue, finishing at the same time as, with the 6 day race.</p>
<p>The New York event has a long history and is one of the few events, nowadays, to rely on manual lap counters, who operate in 6 hour shifts, counting and time recording every runner’s laps as they pass by.</p>
<p>In May last year, William set a new overall British road record for the greatest distance run in 6 days, 518.34 miles.  This was also a new World Age-Group record.</p>
<p>William is a member of the Orkney Athletic Club and is currently engaged in Project <a href="mailto:60@60">60@60</a> in which he is attempting to have set 60 ultra distance records, at World, British and Scottish level, including age-groups, before his 60th birthday on October 1st 2013.  Currently William has set 58 records, including 6 World Age-Group records.</p>
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		<title>TCL Sports Office Move</title>
		<link>http://www.tclsports.co.uk/news/tcl-sports-office-move</link>
		<comments>http://www.tclsports.co.uk/news/tcl-sports-office-move#comments</comments>
		<pubDate>Mon, 16 Apr 2012 08:40:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[TCL Staff News]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=776</guid>
		<description><![CDATA[We are pleased to announce that TCL Sports have moved to brand new offices, please note that our new address will be: Twyford House Unit 1b, 21 London Road, Twyford, Berkshire, RG10 9EH Retailers should note that all returns need to be sent back to this new address, returns sent to the old Slough address will cause delays. [...]]]></description>
			<content:encoded><![CDATA[<p>We are pleased to announce that TCL Sports have moved to brand new offices, please note that our new address will be:</p>
<p>Twyford House<br />
Unit 1b,<br />
21 London Road,<br />
Twyford,<br />
Berkshire,<br />
RG10 9EH</p>
<p>Retailers should note that all returns need to be sent back to this new address, returns sent to the old Slough address will cause delays.</p>
<p>Our telephone numbers have also changed &#8211; please use the following telephone and fax numbers:</p>
<p>Tel: +44-118-932-1556<br />
Fax: +44- 118-932-1488</p>
<p>We are confident that the new office will enable us to serve you better and we look forward to welcoming you at the new premises in the future.</p>
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		<title>TCL Team Complete Reading Half Marathon</title>
		<link>http://www.tclsports.co.uk/news/tcl-team-complete-reading-half-marathon</link>
		<comments>http://www.tclsports.co.uk/news/tcl-team-complete-reading-half-marathon#comments</comments>
		<pubDate>Mon, 02 Apr 2012 13:32:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>
		<category><![CDATA[Newton Running]]></category>
		<category><![CDATA[TCL Staff News]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=770</guid>
		<description><![CDATA[Sunday 1st April was the Reading Half Marathon and this year&#8217;s race once again saw the TCL Sports team out in force amongst the 16,000 runners who took part.]]></description>
			<content:encoded><![CDATA[<p>Sunday 1st April was the Reading Half Marathon and this year&#8217;s race once again saw the TCL Sports team out in force amongst the 16,000 runners who took part.</p>
<p><a href="http://www.tclsports.co.uk/news/wp-content/uploads/2012/04/tcl-team-reading-half-marathon-2012.jpg"><img class="aligncenter size-full wp-image-771" title="TCL Sports Team at the Reading Half Marathon 2012" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/04/tcl-team-reading-half-marathon-2012.jpg" alt="" width="450" height="336" /></a></p>
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		<title>Newton Isaac Guidance Trainer Reviewed in The Sun</title>
		<link>http://www.tclsports.co.uk/news/newton-isaac-guidance-trainer-reviewed-in-the-sun</link>
		<comments>http://www.tclsports.co.uk/news/newton-isaac-guidance-trainer-reviewed-in-the-sun#comments</comments>
		<pubDate>Fri, 30 Mar 2012 16:09:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Media Coverage]]></category>
		<category><![CDATA[Newton Running]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=755</guid>
		<description><![CDATA[Newton Isaacs are reviewed in The Sun online and in The Sun newspaper on Saturday 31st March. David Firth put the Newton Isaac Guidance Trainer through its paces and said that it &#8220;makes an excellent introduction to running with this technique&#8221; (barefoot running). &#8220;The pronounced ridges on the front of the sole guide your foot into a [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter size-full wp-image-756" style="border: 1px solid black;" title="Newton Isaac Tested in The Sun" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/03/newton-isaac-sun-test.jpg" alt="" width="450" height="311" /></p>
<p><a title="Newton Isaac" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-isaac-guidance-trainer.html" target="_blank">Newton Isaacs</a> are reviewed in The Sun online and in The Sun newspaper on Saturday 31st March.</p>
<p>David Firth put the <a title="Newton Isaac" href="http://www.newtonrunning.co.uk/newton-products/the-shoes/mens-shoes/men-isaac-guidance-trainer.html" target="_blank">Newton Isaac Guidance Trainer</a> through its paces and said that it &#8220;makes an excellent introduction to running with this technique&#8221; (barefoot running). &#8220;The pronounced ridges on the front of the sole guide your foot into a more efficient forefoot running style.&#8221;</p>
<p>The Newton Isaac Guidance Trainer was awarded &#8216;Run Shoe of the Year&#8217; in the 220 Triathlon 2012 Awards for the second year running. This award-winning member of the Newton family offers intelligent control for all foot types.</p>
<p>The Isaac is a neutral guidance trainer designed for runners committed to improving their running form to the more efficient midfoot/forefoot running style.</p>
<p>Read the article <a href="http://www.thesun.co.uk/sol/homepage/features/sixofthebest/4228214/6-of-the-best-brbarefoot-trainers.html" target="_blank">here</a></p>
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		<title>2XU UK Announce Partnership With RankMyTri.com</title>
		<link>http://www.tclsports.co.uk/news/2xu-uk-announce-partnership-with-rankmytri-com</link>
		<comments>http://www.tclsports.co.uk/news/2xu-uk-announce-partnership-with-rankmytri-com#comments</comments>
		<pubDate>Thu, 22 Mar 2012 16:19:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=745</guid>
		<description><![CDATA[2XU is pleased to announce a partnership with the new concept race rankings website RankMyTri.com. RankMyTri offers the worlds first global triathlon rankings system that adjusts a competitors&#8217; race time based on course difficulty and age. Amateur and professional triathletes alike can upload their race times into the global rankings tables to uncover their &#8216;RankMyTri [...]]]></description>
			<content:encoded><![CDATA[<p><a title="2XU" href="http://www.2xushop.co.uk/" target="_blank">2XU</a> is pleased to announce a partnership with the new concept race rankings website RankMyTri.com.</p>
<p><img class="alignleft size-full wp-image-746" style="margin: 8px; border: 0px currentColor;" title="Rank My Tri" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/03/rank-my-tri-logo.jpg" alt="" width="400" height="87" /></p>
<p>RankMyTri offers the worlds first global <a title="Triathlon Rankings" href="http://www.rankmytri.com/" target="_blank">triathlon rankings</a> system that adjusts a competitors&#8217; race time based on course difficulty and age.</p>
<p>Amateur and professional triathletes alike can upload their race times into the global rankings tables to uncover their &#8216;RankMyTri Time&#8217; (adjusted race time). They can then compare their times against friends, club mates and the competition using their unique user profile, which is a showcase of all their races to date.</p>
<p>If you have entered a more difficult than average race then you may have inadvertently set a new personal best without even knowing it! At RankMyTri.com you can see which of your races resulted in a faster adjusted time and therefore can finally put to rest the argument about who out of your friends and club mates is the fastest or most improving!</p>
<p>RankmyTri.com is excited to partner up with 2XU as both brands share the same values and core belief. 2XU gives triathletes the edge that you need to break those hard worked for PB&#8217;s and RanMyTri offers the perfect platform to record your race times and to see how you improve over the seasons.</p>
<p>Mike Martin (Marketing Director 2XU UK) said &#8220;It is a pleasure to be working with the energetic and enthusiastic team such as the guys behind Rank My Tri. The site&#8217;s ethos of maximising your performance by trying to beat your PB mirrors our moto and belief : &#8216;human performance multiplied&#8217;. We look forward to seeing times tumble as the season progresses.&#8221;</p>
<p>At RankMyTri we also have a wide range of resources to help give you the edge that you need to race hard. We have the worlds fastest growing <a title="Triathlon Forums" href="http://www.rankmytri.com/forum/">triathlon forums</a>, exclusive interviews with top triathletes and coaches as well as in-depth product reviews about the brands that can make the difference to your training.</p>
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		<item>
		<title>GU Energy Signs Two-Year Agreement With Ironman</title>
		<link>http://www.tclsports.co.uk/news/gu-energy-signs-two-year-agreement-with-ironman</link>
		<comments>http://www.tclsports.co.uk/news/gu-energy-signs-two-year-agreement-with-ironman#comments</comments>
		<pubDate>Wed, 21 Mar 2012 10:43:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[GU Energy]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=738</guid>
		<description><![CDATA[March 20, 2012 &#8211; The 1996 Ironman World Championship presented some historic firsts: Luc Van Lierde became the first European champion, The Belgian set a world record that wasn&#8217;t matched until 2011. And more than 1,400 competitors were introduced to a powerful, brand-new boost of energy for their long day in Kona: a new product [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-740" title="GU Energy" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/03/gu-tcl-logo.jpg" alt="" width="200" height="121" />March 20, 2012 &#8211; The 1996 Ironman World Championship presented some historic firsts: Luc Van Lierde became the first European champion, The Belgian set a world record that wasn&#8217;t matched until 2011. And more than 1,400 competitors were introduced to a powerful, brand-new boost of energy for their long day in Kona: a new product called &#8220;energy gel,&#8221; supplied by GU Energy Labs of Berkeley, California.</p>
<p>GU created the first energy gel in 1994, and its quick adoption by the toughest race on earth, began a long partnership between the two brands. Today, GU is enormously proud to announce that it is returning to Kona and beyond with a two-year agreement with Ironman to be the official on-course energy gel and energy chew supplier in the United States.</p>
<p>As the first gel sponsor of Ironman, GU is intimately familiar with the unique energy needs of Ironman athletes. Original GU Gel, Roctane Ultra Endurance Gels, and GU Chomps will be on course, offering Ironman athletes a spectrum of tasty, high-performance energy solutions with the aim of getting competitors to the finish faster &#8212; and feeling better.</p>
<p>“It’s like coming home,” said GU Energy president Brian Vaughan. “We have a historic tie to Ironman, and while our connection with Ironman athletes has never waned, we’re really pleased to be able to step up and serve in an official capacity as an event sponsor for these pinnacle events.”</p>
<p>The agreement covers US events &#8212; ten Ironman events &#8212; including the Ironman World Championship &#8212; as well as twenty-three Ironman 70.3 events, including the Ironman World Championship 70.3, and five 5150 Triathlon Series races.</p>
<p>“We are excited to welcome GU back to our family of partners,” said Erik Vervloet, Chief Marketing Officer of Ironman.  “A large part of our success depends on strategic partnerships.  The synergy between these two brands is evident. Neither will compromise when it comes to delivering what it takes to get competitors across the finish line.  The team at GU shares our passion for providing the key elements an Ironman athlete needs to excel.”</p>
<p>Reflecting the rapid growth in triathlon overall, Ironman and its portfolio of brands have witnessed historic numbers in recent years. The inaugural Ironman U.S. Championship sold out in just over 11 minutes. Overall annual participation numbers for Ironman races now sit at more than 25,000 in the U.S. alone, up from mere hundreds in the 1970s. The annual number of participants in domestic Ironman 70.3 events is more than 50,000, while the 5150 Triathlon Series each year sees approximately 15,000 athletes across events in the U.S.</p>
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		<title>William Sichel To Be An Olympic Torch Bearer</title>
		<link>http://www.tclsports.co.uk/news/william-sichel-to-be-an-olympic-torch-bearer</link>
		<comments>http://www.tclsports.co.uk/news/william-sichel-to-be-an-olympic-torch-bearer#comments</comments>
		<pubDate>Mon, 19 Mar 2012 16:39:07 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[2XU]]></category>
		<category><![CDATA[Sponsored Athletes]]></category>

		<guid isPermaLink="false">http://www.tclsports.co.uk/news/?p=730</guid>
		<description><![CDATA[We&#8217;re proud to announce that 2XU Sponsored Athlete William Sichel will be an Olympic Torch Bearer when the torch arrives in Kirkwall, Orkney on June 10th 2012. William&#8217;s incredible achievements make him the ideal man for the job. His determination, focus and passion for his sport is the perfect embodiment of the Olympic spirit. We [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-731" title="William Sichel" src="http://www.tclsports.co.uk/news/wp-content/uploads/2012/03/william-sichel-hungary-1.jpg" alt="" width="150" height="193" />We&#8217;re proud to announce that 2XU Sponsored Athlete William Sichel will be an Olympic Torch Bearer when the torch arrives in Kirkwall, Orkney on June 10th 2012.</p>
<p>William&#8217;s incredible achievements make him the ideal man for the job. His determination, focus and passion for his sport is the perfect embodiment of the Olympic spirit. We are delighted that William has been chosen as an Olympic Torch Bearer and we&#8217;re proud that he wears <a href="http://www.2xushop.co.uk/run/index-runproductsnh.html">2XU running</a> and <a href="http://www.2xushop.co.uk/compression/index.html">2XU Compression</a> to help him perform at his best.</p>
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